Why do Grassroots Nonprofits struggle to stay afloat when they do such good work?

 

 

We believe grassroots charities meaningfully improve and enhance vulnerable lives in incalculable ways.

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But they are battling to compete with large charity fundraising machines. The business of philanthropy requires expensive, national high-visibility campaigns, and sophisticated branding; small charities just can't afford to compete. They struggle to raise funds, diverting time and energy from their primary mission of helping people -- what we call Charity in Action.

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Our goal is to deliver a sustainable fundraising stream to small nonprofits and charitable organizations.

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